Here’s How to Ethically Manipulate Other People

Here’s How to Ethically Manipulate Other People

Morality is a topic everyone shares but are so afraid to talk about, as to not cross any boundaries. But what happens when you design something and no one likes it? Do you use what you know about other people to design something of value?

Are we using behavioral design for good? How do we know? Now that we have the power to profoundly change peoples’ habits through technology, how do change behavior ethically?

In this short video, Nir talks to Amir Shevat, formally at Google and now at Slack, about a simple test for moral persuasion.

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About the Author: darimany